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Category Archives: Agency Life

A Best Friend For Furry Friends, Dr. Roger Mugford

Our client, Dr. Roger Mugford, has recently been selected as the 2015 recipient of the World Pet Association’s Matsui Award. As Britain’s leading animal psychologist and behavioral therapy pioneer, Dr. Mugford has improved the lives of thousands of animals, and we are thrilled he has been honored with the pet industry’s most prestigious lifetime achievement award. Dr. Mugford is also the recipient of a 2015 Pet Age ICON Award, an honor given to individuals who have shown a lifelong commitment to the pet industry.

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The Best Pet Products of SuperZoo 2015

After an action-packed three days at SuperZoo, we are happy to be back in sweet home Chicago! With nearly 1,000 different manufacturers and suppliers in attendance, this year’s show was a one-stop-shop for the latest and greatest pet products on the market. Check out this list of some of our favorite SuperZoo picks, from gourmet cookies to cool new gadgets…

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Keep Your Cool at SuperZoo 2015

We’re counting down the days until we head to the desert for SuperZoo 2015! This will be our eleventh year attending SuperZoo, so we’ve learned a thing or two about keeping your cool during the hustle and bustle of this huge pet expo. With the scorching Las Vegas heat outside and thousands of suppliers and retailers inside, it can be easy to get a little swamped! Not to worry – we’ve compiled a list of what we think are some of the “coolest” must-see products you need to check out this year at SuperZoo.

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Our Very Own Industry Icon

If you’ve heard the catchy phrase “Kibbles ‘N Bits, Kibbles ‘N Bits, I’m gonna get me some Kibbles ‘N Bits,” then you can think of Don Tomala. Don’s work with famous brands like Kibbles ‘N Bits surely makes him an icon here at Matrix, and we are honored to say he was recently selected as a 2015 Pet Age ICON Award recipient! Thanks to his smart strategies and marketing savvy, Don has spent over 30 years launching successful pet product brands and shaping the pet industry.

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The dog days of summer are here!

It was a long, cold winter here in Chicago and we are ready to get our summer on and enjoy the great outdoors with our pets! Exploring with your favorite companion is always fun, but make sure you check out these great summer essentials to keep them safe and healthy:

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