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3 Festive Pet Cookies that SLEIGH

Let’s face it…Santa isn’t the only one who enjoys a good cookie during the holiday season, and your pets are no exception! 🎅🍪 Spoil your

what makes a good pet marketing agency

What makes a good pet marketing agency?

Of course, you’re looking for an agency that’s better than good. You want a marketing partner that’s innovative. Amazing. There for you and your brand. At Matrix Partners, we know what it takes to be all of those things and more for our clients. After all, you don’t thrive in the marketing world for three decades on “good.” If you find yourself wondering whether you’re talking to the right pet marketing agency, here are some positive signs.

why it's important to build a better brand

Building a Better Brand

Let’s say you’ve decided to build a house. You could start by casually putting some lumber and shingles together on a rugged plot of land in favor of focusing all your attention on wall decorations and furnishings. Without a solid foundation, how long will this magnificent creation stay in place? A week? A month? A year? Though the amount of time may be unknown, the outcome is inevitable.

Three polaroid pictures of cute dogs surrounded by paper hearts on a pink background that says 'Find Love at Your Local Shelter'.

Find Love at your Local Shelter

Passionate About Pets isn’t just a tagline Matrix Partners uses in order to close a business deal. It is a philosophy that is ingrained in every single one of our employees and something we really pride ourselves on.

2018 graphic design award

Design Team Honored For Emotive Design

For the third year running, Matrix Partners has received an American Graphic Design Award! This year, our innovative package design for Sustainably Yours™ Natural Cat Litter took home the honor.

tactical testimonials

Tactical Testimonial Usage

Within the Matrix Partners office, word of mouth is more powerful than paid advertising. We’re all lifelong pet lovers, so when a coworker asks for product recommendations, someone on the team is ready to step up with suggestions. Food for sensitive tummies, safe harnesses for pulling pups, paw boots for harsh Chicago winters – if we don’t have a solution on our client roster, we have one on our personal favorites list.

Matrix Partners Don Tomala and Dennis Ableson

We’ve been Passionate About Pets℠ since 1996.

Since the two partners, Don and Dennis, founded the agency, we have assisted in the successful development of dozens of leading pet product brands from Stella & Chewy’s and Swheat Scoop to Treatibles and Charlee Bear. Leveraging our decades of consumer products marketing experience, our talented team partners with clients to define objectives and provide strategic expertise in brand positioning, package design, web development, social media, public relations, digital and traditional advertising, and more. In a competitive landscape like pet products, we understand the importance of effectively differentiating a brand and persuasively communicating its distinct consumer benefits across all mediums. That’s why we are still in business marketing pet products 25 years later.